Child Shield, USA Affiliate Podcast

A G E N D A:


A.   John will discuss the opportunities available as we prepare for
Back-to-School


B.   John will also cover schools and how they differ from churches and
day care centers


C.   Bob will talk about some new developments and opportunities that came
out of NNO participation


D.   Please share your experiences!

A G E N D A :

John will discuss the opportunities available as we prepare for Back to
School.  It's a great time to make connections with new people in charge
of PTO's as well as Safety Administrators.  They want to keep their
message fresh and memorable.  You can provide them with material that can
help them accomplish that!

I will provide a report on National Night Out on Oro Valley Arizona.  It
was well beyond our expectations and generated praise from leaders
throughout the community.  Child Shield received significant exposure.
Now, we need to build on that by doing follow-up contacts and
presentations to parents . . . along with continued interaction with those
who registered with our NCWT.

You can see some of the activities from our NNO event on www.1funtv.com.
This is a private group that features video of local events.  It will
provide you with a true perspective of what can be done to bring a
community together for safety.  To find the video, click on the tab that
says "most recent".  Your comments are always welcomed!

I will also discuss an article in our local news highlighting the
ineffectiveness of GPS units attached to (and later removed by) sexual
molesters of children.  We have an embarrassing situation here!

Then:

Any Affiliate who has participated in NNO is encouraged to discuss his/her
experience and success.

If you had your choice of 1, which would you choose:

8 of 10 people you talk to purchase the program
or
a constant supply of interested people wanting to hear about it

The best choice is the 2nd, you can have a very high sales rate, yet
without  prospects you'll never generate a customer.

This week we will talk about a number of ways to generate prospects.

We would like to hear from you on what works best in your area

see you on the call!

Here is the National Night Out UPDATE ! 1.  We held our judging for the Safety Art Contest.  12 winners were selected and will become the monthly art for our 2011 Safety Calendar. Everybody loves this idea.  And, psychologically, it was intended to use this to allow our kids to "teach" their parents about safety.  It seems to be working well.  I would recommend this in every community! 2.  The 12 winners will receive gift cards, free haircuts, gift certificates, school supplies, and public recognition for their efforts. 3.  The merchants of the shopping plaza where our Target is located have been quite generous.  Prizes will be given away by drawing names at the event . . . by the local radio station that has contributed advertising and their presence! 4.  The Arizona Daily Star newspaper ran a story yesterday on National Night Out highlighting the story about the Neighborhood Watch program just started in one of our communities after a young girl was approached by a stranger in a car right in front of their home.  People desperately want to be safe.  This really shakes them up. 5.  We will have fire and police equipment, displays of gun, pool, missing child, Internet, fitness, fire, poison, bike safety, and free food and music! 6.  The Oro Valley Police Department will continue NNO with ongoing projects in Neighborhood Watch expansion and graffiti abatement. 7.  The Mayor, Police Chief, and Fire Chief will speak as well as a representative of Target Stores. 8.  Office Max printed the art entry forms, our event banner, and the calendars.  They are also donating school supplies and display tables. 9.  Prizes total in value over $1000 10. We will have a community food drive 11. Displays will include drug rehab, graffiti removal coatings, a rollover simulator, CS-USA (of course), PG Key, the Attorney General's Office, guide dog demo, a biking demo, McGruff the Crime Dog, the Optimist Club, Childbirth education, witness protection, digital photo and fingerprinting, parks and rec demos, free booster seats, the Boy Scouts, child care referal services, and give-aways from Target.  The event got a lot bigger than we expected, and I was instrumental in pulling the pieces together. 12. We got media coverage in 2 papers, a new magazine, the radio station, and A-frame signs at Target.  We continue to look for other ways to get the work out.  We anticipate this initial event will be repeated annually with assistance from many in the area.  Officer Hallberg and I were left with most of the work on this first one. So, what did this do for Child Shield, USA?  That's easy!  Everyone involved now knows who CS-USA is and what we do.  The opportunity to continue to raise our profile in the community is assured.  CS needs to be seen as a contributor to the quality of life of any municipality.  I strongly urge all of you to make these types of connections.  It will result in opportunities for you to present to families you may otherwise never encounter.  It will also contribute to positive word-of-mouth for you and CS. Your questions and suggestions are always welcomed!

A G E N D A : John will discuss the critical aspects of CREDIBILITY! He will cover the DO's and DON'T's of how you present yourself . . . and how you represent Child Shield, USA. We are all born with a bare a__ and our integrity . . . and, we must work to protect both of them.  People see Child Shield through our personal presentation of its advantages and benefits.  Remember that all will be sizing up our credibility in the process.  If you act responsibly, the potential for a sale . . . and referrals shoots up dramatically.  So, you may want to practice your presentation on people that will give you honest feedback - - - because prospects generally will not tell you what they think. This is an important discussion.  Please plan to share your own positive, and even embarrassing, stories!